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Evangelism by Millennials Is On the Rise, Study Says

Evangelism is a priority for the majority of millennials.
Often perceived as focusing on social justice to the neglect of evangelism, millennials – defined by the Barna Group as persons younger than 29 – are more likely to share their faith with others than any other social group.

“While the evangelistic practices of all other generations have either declined or remained static in the past few years, Millennials are the only generation among whom evangelism is significantly on the rise,” Barna reported.

Between 2010 and 2013, evangelism by millennials has increased from 56 percent to 65 percent.

Persons 68 and older, whom Barna labeled “Elders,” are the only other social group to increase their evangelism between 2010 and 2013, moving from 52 percent to 53 percent.

By comparison, evangelism by “Busters” (persons in their 30s and 40s) has declined from 60 percent to 49 percent while “Boomers” (persons born between 1946 and 1964) has declined from 53 percent to 48 percent.

The survey also analyzed evangelism trends based on denominational affiliation and income.

Among evangelicals, 69 percent had shared their faith in the last year. By comparison, 59 percent of non-mainline, 42 percent of mainline and 33 percent of Catholic respondents had done so.

With regards to income, 57 percent of households earning $39,000 or less annually had evangelized in 2013, compared to 52 percent of those earning $60,000 or more, and 37 percent earning $40,000 to $60,000.

The full results of the Barna Group survey can be found here.